August 12, 2008

Creative Ways to Distribute Your Online Video

Many people know how to create a simple video and to upload it to YouTube, but there are numerous other ways to increase the marketing and distribution of your video.

Here are some creative ways you can leverage your video and get more views to it.

1.  Embed your video to your blog or website – YouTube makes it very easy for you to post the video you have in YouTube to any website or blog. You just use the embed code that can be found in the video description area of each YouTube video.
2.  Post your video to your social networking site – If you have an account in MySpace, Facebook or in some other social network, it’s a good idea to enhance the presentation of your profile by adding your YouTube video to it. This will help you to brand yourself and to stand out.


3.   Post your video to other video-sharing sites
– YouTube is not the only online Video site, although it’s the most well-known one. In total there are more than 40 different video-sharing sites and the number is growing each month. By posting your video on multiple video sites you will improve its exposure and make it easier for your target audience to find you.


4.  Write a short article about your video and post it on Squidoo and Hubpages
– Squidoo and Hubpages are great web 2.0 sites which allow anyone to post good quality content. Write a short article which includes the main points of your article, and include your video on the same page you have the article. Both Squidoo and Hubpages are free, quite easy to use and it’s important to have presence in them.


5.  Create Your Own Online TV Station on Mogulus and add your YouTube video there
– Mogulus.com is a free service which helps you to broadcast for free, using your own webcam. It also gives you a free player where you can integrate all your online videos from YouTube and afterwards, post that player in any website you want. This strategy is for slightly more advanced online video marketers, but it’s highly effective and recommended.

So, that’s a list of five different ways to leverage your online videos. In addition to these there are many other ways of distributing your online videos.

Consider each of your online videos as an asset and try to get as much exposure as possible for it.

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Comments on Creative Ways to Distribute Your Online Video »

August 19, 2008

Debi Talbert @ 8:38 pm

Lasse - Great stuff. Easy to understand and do. Your training has helped me so much. Thanks - Debi

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